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NovaBrix branded building brick set success stories featuring campaigns for McDonald's, Ace Hardware, ASB Bank, The Home Depot Canada, Holman and Bunnings Warehouse

NOVABRIX SUCCESS STORIES

SEE HOW NOVABRIX CUSTOM BRICK SETS DRIVE BRAND ENGAGEMENT FOR MCDONALD'S, ACE HARDWARE, BUNNINGS & MORE

SUCCESSFULLY BUILDING MEMORABLE CONNECTIONS BETWEEN OUR CLIENTS AND THEIR CUSTOMERS

NovaBrix has created custom-branded building brick sets for some of the world's most recognised brands - across fundraising campaigns, gift-with-purchase promotions, ranged retail SKUs, corporate gifting, and special events.

From a record-breaking McHappy Day fundraiser for Ronald McDonald House Charities Australia, to a viral Christmas retail sensation for Bunnings Warehouse across Australia and New Zealand, to a licensed retail range of 31 sets sold through Ace Hardware's 5,000-plus US stores - the applications for NovaBrix are as diverse as the brands we work with. Our sets have driven fundraising revenue for ASB Bank and St John Ambulance in New Zealand, turned heads at Work Truck Week in the USA for Holman, and helped The Home Depot Canada become a social media sensation with their first branded brick set.

Despite the varied mechanics of these campaigns, the goal is always the same — to forge enduring, memorable connections between brands and their customers. Browse the success stories below, or meet the team behind the builds to find out how NovaBrix could work for your brand. 

Novabrix McDonalds Maccas Makers restaurant
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McDONALDS
McDONALDS SEE THE MACCA'S MAKERS STORY
A young boy playing with a red NovaBrix Ace Hardware Vintage Truck
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ACE HARDWARE
ACE HARDWARESEE THE ACE HARDWARE STORY
NovaBrix ASB St John Ambulance and Station
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ASB BANK
ASB BANKSEE THE ASB BANK STORY
NovaBrix Home Depot Canada Store Front
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THE HOME DEPOT
THE HOME DEPOTSEE THE HOME DEPOT CANADA STORY
NovaBrix Holman Upfitted Truck
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HOLMAN
HOLMANSEE THE HOLMAN STORY
NovaBrix Bunnings Warehouse
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BUNNINGS WAREHOUSE
BUNNINGS WAREHOUSESEE THE BUNNINGS WAREHOUSE STORY
RECORD RESULTS FOR McHAPPY DAY FUNDRAISER

McDONALDS (AUSTRALIA)

Discover how our grand vision, unwavering determination, and cutting-edge product innovation resulted in a record-breaking McHappy Day fundraising event for Ronald McDonald House Charities.

READ THE FULL 'MACCA'S MAKERS' CASE STUDY
A NovaBrix figurine is standing in front of a McDonalds Macca's Makers brick set holding a burger
DRIVING SUCCESS

ACE HARDWARE (USA)

Initially launched as a pair of Ace Hardware branded sets, this range has evolved into a lucrative revenue stream with significant brand building benefits!

READ THE FULL ACE HARDWARE CASE STUDY
An illustration of two NovaBrix figurinesloading their shopping bags into the back of their car outside a NovaBrix Ace Hardware store.
TURNING LITTLE AMBULANCES INTO BIG AMBULANCES

ASB BANK (NEW ZEALAND)

The results of this enormously popular fundraising campaign over a number of years impacted many communities across New Zealand.
Read the full ASB Bank case study
An illustration of a NovaBrix ASB ambulance van driving out of the NovaBrix ambulance station.
BRINGING THE STORE HOME

THE HOME DEPOT (CANADA)

The iconic store-front of The Home Depot was recreated in a NovaBrix set for a 2024 Black Friday and Christmas promotional item  The first set in the Canadian market quickly became a social media sensation, with devoted customers thrilled to see their beloved retailer in a building brick format.
Read the full The home depot canada case study
An illustration of a NovaBrix The Home Depot Canada building brick store. A staff member figurine is waving as a customer in a rental truck drives out of the carpark.
LITTLE TRUCK. MIGHTY IMPACT!

HOLMAN (USA)

Holman's custom upfitted truck attracted significant attention at Work Truck Week 2025 and demonstrated how an innovative branded giveaway can foster brand loyalty that reaches well beyond an event.

Read the full Holman case study
A NovaBrix Holman upfitted truck building brick set is parked in front of a warehouse building.
A VIRAL SENSATION

BUNNINGS WAREHOUSE (AUS/NZ)

What happened when Bunnings Warehouse announced they were launching a NovaBrix building block version of their store?  FOMO and excitement!  The set became the season's must-have Christmas gift and sold out faster than you could say "sausage sizzle"!

Read the full Bunnings Warehouse case study
NovaBrix Bunnings Warehouse set